From the bench in Henrietta

JR Lures

Every hard bait Jeff & Ray paint and assemble by hand — pick a body style, read what it does on the water, then choose a finish. Water-tested on the same North Texas lakes and ponds you fish.

13 of 14 bodies on the bench · 91 finishes

Profiles

Pick a body

Every hard-bait silhouette we paint. Tap a profile to load finishes below — empty trays stay visible until the bench catches up.

Bottom

Urchin

A multi-leg soft plastic that doesn’t imitate one bait only — bass see craw, perch, or bug depending on how you hop it. Strong when fish are tight to bottom or cover.

On the water

Texas-rig or jig-head it. Short hops and long pauses on the bottom; let the legs do the work. Upsize for open water, downsize in grass and when they want a finesse meal.

Finishes

Urchin on the bench

2 finishes · each card is a paint finish